In our latest Creative Haven episode, I had a chance toI interview Annie Barch, the Senior Director of Creative at DoubleVerify.

We explore her fascinating journey from dreaming of a professional dance career in LA, to studying marketing and advertising at Syracuse University, to her current role as Senior Director of Creative at DoubleVerify.

Annie shares how choreographing dance helped her gain skills that now guide her in managing creative teams. She believes active listening and understanding individual work styles are vital for fostering creativity and collaboration within her team.

We delve into her project management process, the different software she utilizes, and her efforts to educate tech companies on the importance of design and creativity.

Annie discusses the significance of alignment between departments for a company's success and reveals how her team keeps their creative juices flowing through design competitions.
She discusses how she draws inspiration from TV shows, music, and dance, and advises all creatives to be okay with their dreams changing over time.

Listen to the full episode on our Spotify and Apple Podcast channels! Spotify: https://tinyurl.com/5n8fpvbw and Apple: https://tinyurl.com/mpddd3n9