Are you wondering how to create a founders video? Do you need to make a startup application video for a business accelerator program? Creating a founders video for your business not only lets your audience know who you are but also understands your story and goals. The managing director and CEO of Tech Stars, David Tish & David Cohen, respectively, reveal what should be included in your video and what your overall presentation should be throughout the video. They explain that founders should share the benefits of their product or idea when making the product video portion in the application. Tish and Cohen also suggest making a two-minute video that shows you and your team’s passion, chemistry, excitement and confidence throughout the delivery of the video.

Credit: Written by: Eric Markowitz Make a Winning TechStars Application Video