Did you know that you can attract more local customers by using highly targeted video content? 😉
Video marketing is a powerful tool and in this article by Search Engine Journal, they discuss why video marketing is effective and tips on how to attract more localized customers.
One idea is to create how-to or educational videos to solve problems that your customers are searching for. Have you ever searched on Youtube on how to cook a meal or fix your furniture? Your customers are doing the same but asking questions within your industry. Create videos around these questions and topics so you can become a thought leader in your industry and get customers to see you as the best solution to their problems.
Another idea is to create videos that highlight your products and how to use them. Most people search for videos about a product before making a purchase so creating content like explainer videos or walkthrough’s are a great way to get people to understand your product and drive a purchase.
Want to read more? Check out the article below and learn more about how video marketing can help you get more local customers: Local Video Marketing: 4 Ways To Win With Video