Have no idea what to post on social media? With so much content out there, it can be overwhelming and quite upsetting when your content doesn’t reach your audience. This article shows you which content performs better on major social media platforms, given the design of the platforms. The article guides you through each social media platform with visual examples, content tips, and external links for those that want to learn more on the specified topic. The types of videos, visual graphics, photos, stories, and news posted on the major social media platforms may perform better in engagement on different platforms. Therefore, it is important to post content that works well for your business and industry. This can be done by searching the keyword of the subject and updating your content strategy! Diversifying your content to multiple platforms can not only build your brand but also create value for your audience.

Credit: Written by Alfred Lua What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content