Wondering how you’re going to prepare for your video shoot? Now that you have the materials to create a stellar creative brief, let’s jump right into the pre-production. The preparation stage is a crucial step to the production process as it organizes and plans out the concept of your video and the elements incorporated to make the production cohesive.

There are many necessary elements to the preparation stage, but these are the essentials to prevent any mishaps during the shoot. The creative pre-production part focuses on letting the concept come to life through scriptwriting and visually through storyboards and outlines. The operational pre-production focuses on obtaining permits, release forms, and call sheets for the location, cast, and crew.

In this clip from our video content course, we touch on what to include in the pre-production process for a successful production shoot.