Are you a consumer packaged goods (CPG) brand? If so, how do you market your products? Do you use one marketing technique or multiple?
Karin Samelson and Alison Smith, co-founders of Umai Marketing, are on this week’s podcast talking about the importance of being on top of marketing trends and using organic marketing, paid social, and email marketing for growing a CPG brand. Umai Marketing specializes in marketing for CPG brands. They say it takes focus, setting time aside for creativity, and finding inspiration in successful marketing trends.
Listen in to episode 82 on Apple Podcasts and Spotify to learn how you can build your CPG brand’s audience and help your business grow.
The episode is available here: Organic, Paid, and Email Marketing, Separating Business and Personal Life in The Marketing Field, and How Creativity is More Than Just Art