Facebook videos are known for reaching a large number of people. So why not create your own video and upload it to your Facebook page or profile? Don’t know how? Stay tuned, we’ve got an incredible guide that offers tips and information surrounding uploading videos onto the platform. This video touches on uploading on Instagram through Facebook and on the available aspect ratios, file sizes, and maximum run time you should know to post effectively on the platform!

When it comes to uploading videos to social media platforms, Facebook is certainly on the easier side. However, there are still a few pointers that will help you boost your efficiency and effectiveness when uploading. That’s exactly what we’re here to help you with.

Videos are uploaded alongside a post, which will be a description of your video, company, etc to pull users into watching your video.

Unlike Instagram, Facebook is fully available on both computers and mobile devices, and the process of uploading videos is the same on both platforms.

Facebook videos have multiple technical requirements. They should be MP4 files, under a file size of 10GB and a run time of 240 minutes, or 4 hours. They also should be ideally a resolution of 1080P, for videos with aspect ratios of 16:9.

There are 3 aspect ratios available for Facebook videos: 16:9, or “landscape”, 1:1, or “square” and 9:16, or portrait. Both native Facebook videos and ads use all 3 of these aspect ratios. Collections ads, however, only use 16:9 and 1:1, and carousel ads use only 1:1.

Lastly, you can connect your Facebook and Instagram accounts to allow simultaneous uploads between the two platforms. This can be very helpful in reducing time if you run multiple social media pages.