“So understanding the why can get you closer to understanding how you can accomplish what they’re actually hoping it can do. “
In this clip from episode 58 of our podcast, Mark Haynes discusses why it’s important to know the reason why clients want a video because having that knowledge will provide better results than not understanding the why. Mark Haynes is a cinematographer, director, and owner of production company Manifest Imageworks.
Listen to this episode again as we discuss how his love of movies and desire to recreate them led him on the path of filmmaking, cinematography, and lighting, how the methods of storytelling have evolved, and the most efficient way to run a shoot.
Listen to episode 58 on Apple Podcasts: How Technology Expands Creativity, Best Ways To Shoot Videos, And How Storytelling Has Evolved