Discover the essence of video content strategy and its pivotal role in today's digital realm. Learn how to craft purposeful videos aligned with your goals, track key performance indicators, and optimize for success. Dive into our comprehensive guide and unleash the potential of strategic content creation.
Social Media Video Strategies: Unleashing the Power of Video Content Across Platforms
Here's Why Video Marketing Should Be Your Go-To Strategy
Is creating videos your main marketing strategy yet? Why not?
Industry leaders are predicting that video marketing will become the primary format in marketing in the coming years. So, what’s holding you back from getting started?
You can start creating a successful video marketing strategy in as few as three important steps: capturing an emotion, creating eye-catching videos, and making entertaining video content.
According to this week’s featured article, entertaining video content is far more successful at engaging today’s audiences than traditional promotional marketing.
Head over to the full article to learn how to get started! Read more here: WHY VIDEO MUST BE YOUR GO-TO MARKETING STRATEGY
Align Your Video Marketing Content Strategy With Buyer Expectations
How do you stay on top of your customers’ expectations?
It’s one of the top challenges in marketing today. Customers want to be able to do their own research, communicate on their time, and for the experience to be as easy as possible. Video marketing has helped bridge a gap between being able to communicate with customers and for them to engage with brands on their own time.
So how do you make your videos appeal to your audience?
Check out this week’s featured article on how to make videos your customers will respond to using the 4 Es of video content: Education, Engagement, Emotion, and Empathy.
Read here: The 4Es of Video: How to Align Your Marketing Content Strategy With Buyer Expectations
Don't Tie Your Happiness To An End Goal And A Time Frame
Do you have a deadline for reaching your goals? How do you feel when you don’t meet those deadlines? Striving for a goal is as much about the journey as it is the goal itself.
On this week’s podcast, Creative Haven’s own creator Mitchel Dumlao, discusses his experiences with setting goals and what he has learned along the way.
“Tying your happiness to this end goal in a time frame is going to lead to a lot of stress and to being ashamed of yourself.”
Listen in to episode 78 on Spotify to learn more about how he focuses on the experience and how that has led him to be happier overall.
The podcast is available here: Amplifying Unheard Stories And Voices Through Video Content, Growing Brands With Optimized Videos, And Getting Into Flow States Through Music, Movement, And Goal-Setting
Amplifying Unheard Stories And Voices Through Video Content, Growing Brands With Optimized Videos, And Getting Into Flow States Through Music, Movement, And Goal-Setting
What inspired you to do what you do now? Was it something you experienced as a kid? Are you living the vision you always dreamt of? Or are you still trying to figure out how to even get started?
This week, Creative Haven’s own founder and host, Mitchel Dumlao, talks about how watching movies as a kid inspired him to pursue the work he’s doing now. Just like movies, Mitchel helps people from all over the world bring their stories alive by bringing them affordable creative ideas for growing their brands.
Listen in to learn how you can pursue what inspires you. The full episode on Spotify is here: Amplifying Unheard Stories And Voices Through Video Content, Growing Brands With Optimized Videos, And Getting Into Flow States Through Music, Movement, And Goal-Setting
Video Content Strategy 2021 (What It Is And Why You Need It)
Do you have a video content strategy? If so, how do you build that strategy?
A strategy is an important part of achieving your goals. Creating a strategic video around your goals and for your target audience is more likely to get views than if you create videos without a strategy. In this week’s YouTube video, I go over some important tips and tricks to help you build a strategy that will help you create more successful videos. Watch to find out what you’ve been missing and how a little extra planning can go a long way for your business.
How To Create Video Ideas Easily 2021
Do you need ideas for your content?
As an online creator, you know first-hand how much work goes into finding ideas for your next posts. Some creators make it look easy. They post multiple times a day and their content is flawless. How do they do it? You probably already know consistent posting is key to growing online. If you’re stuck in a bit of a content rut or you just want to learn easy ways to generate more ideas, watch for my three easy tips to finding content ideas. Your creativity will be flowing again before you know it!