Are you considering which platforms to upload your videos to after planning out your video? While there are many choices out there, your video won’t get the right visibility it needs without acknowledging your goals, the platform, and the audience, before you choose to upload the video. Conduct more research into which social media platforms your audience frequents the most, then look into the platform’s video specifications. If you are redistributing your video onto several social media sites, post natively and adhere to the platform’s rules. In this clip from our video content course, we introduce video upload strategies to aid in video visibility on customer’s social media feeds.
Recommended LinkedIn Image Sizes List
Want a professional-looking LinkedIn company page? Take a look at your company images! If they are not updated properly with LinkedIn’s guidelines, they may fall short in your page’s appeal. It is important to convey your brand and company appropriately through images that are sized well on multiple devices. LinkedIn has a helpful chart to let you know what their specifications are on company photos, cover, logo, and main images. You can post images less than the recommended size; however, the photos you upload on the company photos section may appear smaller if they are at the minimum size guidelines. For example, the minimum image size for a cover image on a page is 1192x220 pixels, but LinkedIn recommends 1536x768 pixels. For cover photos, you may need to trim the image to fit the screen. The platform suggests uploading a high-quality image using formats of PNG or JPEG. You can also replace the static image on the main/image section with a video link from Vimeo or YouTube. Once you adjust your photo settings, your customers and followers will be able to recognize who your company is amongst the competition!
Credit: LinkedIn Help Image Specifications for your LinkedIn Pages and Career Pages