Why is understanding video resolution, aspect ratio, and video file size important for optimal video quality? When choosing which resolution to shoot with, figure out where you want your video distributed to and what device your audience will watch your video on to determine which resolutions are supported by specific aspect ratios. The file size also plays a role in a high-quality video. In this clip from our video content course, we share the different types of resolutions, aspect ratios, and file sizes.
Find Out YouTube's Video Resolution and Aspect Ratio Sizes
Are you wondering how your video will display on YouTube using a different aspect ratio? YouTube is where millions go to get their daily source of entertainment. If you’re a business owner or an aspiring creative and you’re uploading YouTube videos, you’ll need to know the recommended formats and aspect ratios for the platform. If you are uploading on a computer, the standard aspect ratio size is 16:9. If your video has a different aspect ratio display, YouTube will change the video to the standard size. The video player also automatically adjusts to meet the size of your video. For vertical videos, who have an aspect ratio of 9:16, YouTube adds white or dark grey borders to fill the screen. On mobile devices, portrait videos are displayed without black bars to fill the screen on mobile devices. Viewers can press the full-screen button to view the full vertical video. YouTube also features a list of recommended video resolutions, for the 16:9 aspect ratio, so that your videos can be shown at optimal viewing quality!
Credit: Written by YouTube Help YouTube Resolution & Aspect Ratios
Here’s How You Should Upload Your Instagram Images and Videos with these Dimensions
Want polished, sleek photos and videos to be posted on your Instagram personal and business profile? Ensuring the videos and images you post to your feed are formatted correctly to the right type of format is essential when branding yourself and your business. With the platform doing constant updates to their sizes and resolution, you’ll want to know what the most up to date specs are. Instagram has many areas in which you can post to, and each has its specific resolution sizes that are needed to know. This article goes over the dimension sizes and recommendations for each photo, graphics, videos, ad sizes, IGTV videos, Instagram Stories, and the cover sizes for Instagram Stories and IGTV. For example, the IG ad format and specifications are aspect ratios 1:1, 1.9:1, & 4:5 for square, landscape, and portrait images, respectively. You will also know how to crop your images based on what version you have and the basic video specifications, such as the file size, video and caption length, dimensions, and file format. Once you’ve optimized your image and video dimensions, you are all set to post!
Credit: Written by Louise Myers What’s the Best Instagram Image Size 2020? Complete Guide
The Complete Social Media Video Size Guideline
Is your video formatting giving you trouble? Are you finding it hard to update your social media video content strategy without knowing if your video meets the platforms’ video specifications? Video content is constantly being shared and uploaded across multiple platforms through different formats. A consumer or viewer must view your video without any technical problems on your end. You’ll learn which most up-to-date video dimensions, aspect ratios, and character limits are for each type of video and the purpose behind each one. Knowing what the video specs are before uploading will make you feel prepared in choosing which video ad type for Facebook or the preferred length of a video ad on LinkedIn, for example. If updated video specs come up, this article doesn’t stop at providing the video specs for major platforms. It also includes an up-to-date Google Doc link, for reference, that lists the social media platforms and their specific video specs. This article goes over the video guidelines for Facebook, LinkedIn, Instagram, Pinterest, Snapchat, YouTube, and Twitter.
Credit: Written by Alex York Always Up-to-Date Guide to Social Media Video Specs
Consider Using Native Video as Part of Your Video Marketing Strategy
Are you new to creating videos and are looking for ideas to increase views and engagement? Try producing native videos! Native videos are videos created or uploaded on the platform for the platform. For example, a creative, like you, would record a video on a social media platform, like Instagram, and upload immediately after; or you could upload a raw video adhering to the platform’s formatting. Creating native videos helps you gain more organic reach and engagement with your viewers and keeps them on the platform without clicking on a 3rd-party site to watch the content. This will help you maintain any goals you have made on the platform and with your marketing strategy as well. The article offers examples of effective native video as well as tips to ensure the content and aspect ratio of the post is fit and tailored for the platform.
Credit: Written by Sian Hainsworth How using video natively wins more viewers and how to use it as part of your marketing strategy